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Foreign foods vie for place at American table

ago 1, 2013   //   by Felipe   //   Blog  //  No Comments

Maqui juice and other foreign foodstuffs with no U.S. distributor

 

You know what America needs? A good glass of maqui juice.

At least that’s how Claudio Cid Alda sees it. As general manager of Bberri, a Chilean company that specializes in juice made from the maqui (pronounced mah-kee) berry, Alda is charged with trying to break into the U.S. market. In some ways, that doesn’t seem like it should be such a difficult a task, since maqui is rich in antioxidants and has been hailed as the next big “superfruit.” Plus, Bberri’s products, including a sweet-tart blueberry-maqui juice blend, are certified organic and therefore all the more suited to the tastes of the health-conscious American public.

But Alda knows that America is a country of many gourmet, organic and specialty-food choices: Just walk the aisles of any Whole Foods for proof. At the same time, it’s a country that, by virtue of its sheer size and relative prosperity, can’t be ignored: Alda estimates that U.S. sales could easily account for 65% of Bberri’s eventual revenue. “We have big hopes,” he says.

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Bberri, a Chilean company that specializes in juice made from the maqui.

He’s not alone. Bberri was just one of hundreds of foreign food companies showcasing their products at the recent Fancy Food Show in New York, the country’s largest gourmet expo. In many cases, these are brands and products with little to no exposure in the U.S., often in spite of the fact that they are extremely popular at home. So they take to the convention floor and try to woo distributors, retailers and just plain foodies. (The distribution is key, since no product can make it to market shelves otherwise. But even brands with distributors aren’t guaranteed sales, so they still need to promote themselves.)

Those on hand covered just about every category from soup to nuts — or, more accurately, from soda to chips. Almdudler, an Austrian soft drink that’s a close rival to Coca-Cola in its native country, was touting its classic formula (“made from 32 Alpine herbs”). As for the chips, Torres, a Spanish brand that’s been in the snacks business since 1969, was hawking a “premium” line of potato chips flavored with black truffles and Mediterranean herbs, among other varieties.

Wine, beer and spirits brands were in abundance too. A couple of Polish producers were promoting mead, a honey wine that has a loyal following in the country. And Belgian brewer Broeder Jacob was trying to sell American beer drinkers on its double espresso coffee beer.

Foreign foods vie for place at American table

Hundreds of foreign food companies showcased their products at the Fancy Food Show in N.Y. Most of these products have little exposure in the U.S. despite their popularity at home. Photo: Specialty Food Association

It’s clear that there’s money to be made in America: Food imports have more than doubled in the past decade, from $46.2 billion in 2002 to $105.9 billion in 2012, according to the U.S. Department of Agriculture. But the reasons go beyond America’s sheer size, affluence and appetite for the new and unusual. There’s also the fact that the U.S. remains very much a land of immigrants, so foreign brands have a built-in market with ethnic constituencies. At the Greek pavilion at the Fancy Food Show, for example, Greek wine producers were talking more about bringing their brands into Greek restaurants than about getting into corner liquor stores.

And it helps that the U.S. imposes relatively low tariffs on foreign goods. (One notable exception during George W. Bush’s presidency: The United States slapped a 300% tariff on Roquefort cheese from France, a move that was seen as a response to the country’s lack of support for the Iraq War.) And as new trade agreements are signed, there’s opportunity for more products from more countries. Ron Tanner, spokesman for the Specialty Food Association, the trade group that produces the Fancy Food Show, points to recent agreements with South Korea, Panama and Colombia as examples.

Then again, a country can also gain ground because foodies suddenly “discover” it. “Korea is a hot country now. Everyone is taking a liking to kimchi,” says Tanner, referring to the pickled cabbage that is considered Korea’s national dish.

Five things farm stands won’t tell you

Tempted by roadside produce or your local farmers market? You may not be getting the best, or even organic. Charles Passy has the details. Photo: AP

Which raises a larger point: While trade shows have their place, some food retailers say the real trends are shaped by the Food Network, food blogs and other media outlets that cover the gourmet or nutrition universe. If they spotlight a country’s cuisine (or a particular dish or specialty food), it will translate into sales. “And if Dr. Oz features something, everyone starts asking for it,” says Jim Beckett, manager of specialty foods for Jungle Jim’s International Market, a gourmet emporium with two locations in Ohio.

Still, that doesn’t deter the foreign brands that make it each year to the Fancy Food Show and spend tens of thousands of dollars on travel and booth-rental expenses in the process. Back at the Chile pavilion, the offerings extend beyond maqui juice. Producers of olive oil and wine are making their pitch. Even a company that markets canned abalone (it’s a seafood specialty that’s gaining ground in the United States) is busily offering samples.

But notably missing is a company that specializes in carica, a Chilean fruit that’s sometimes dubbed the “mountain papaya.” It turns out the brand that’s heavily promoted the fruit in a jarred version has done so well with it, there hasn’t been a need to return to the convention floor.

 

Original Article:  Market Watch

Top 5 Organic Products from the 2013 Fancy Food Show in NYC

ago 1, 2013   //   by Felipe   //   Blog  //  No Comments

Last week, I attended the 2013 Fancy Food Show in NYC, North America’s largest specialty food and beverage event. With 180,000 products from 2,400 vendors, there was a tremendous amount to see.

Here are my Top 5 Organic Products from the 2013 Fancy Food Show, and look for them at a supermarket near you sometime this year.

BBERRI BLUEBERRY-MAQUI BERRY JUICE

bberri-organic-maqui-berry-juice

Maqui berry powder is starting to gain significant traction in the marketplace because of its very high level of antioxidants.

Seeking to capitalize on the growing interest of this powerful berry from South America, a Chilean company called Bberri has introduced an organic blueberry-maqui berry juice, a product that I have never seen before.

Offering a very smooth and refreshing taste, this juice contains no added sugar and is from made nothing but blueberries and maqui berries.

IL MOLINO OLIVE OIL

il-molino-organic-olive-oil-italy

Some of the best organic products that I have ever tasted come from Italy because the soil there is so rich and fertile.

Maybe that is why the olive oil from Il Molino completely blew me away. It was fresh, aromatic, and truly intoxicating.

However, I am hardly the only one impressed by Il Molino. The company has won a slew of awards including Gold Award Winner at the 2013 New York International Olive Oil Competition.

LE PAIN DES FLEURS – CHESTNUT CRISPBREAD

organic-chestnut-crispbread

If you’re looking for a gluten-free cracker with great crunch and excellent flavor, you should keep an eye out for the organic chestnut crispbread by Le Pain des Fleurs.

Made made with nothing more than organic rice flour, organic chestnut flour (30%), and sea salt, this product is a winner.

Produced in France, this crispbread’s non-GMO version is currently available via Amazon.

LUNA AND LARRY’S SALTED CARAMEL & CHOCOLATE ICE CREAM

coconut-bliss-salted-caramel-chocolate

For the legion of die-hard fans of Luna and Larry’s Coconut Bliss, I have good news for you.

The new Salted Caramel & Chocolate is by far their best flavor yet. And it’s not even close.

Go beg the buyer at your local organic market to start carrying it. I’ll be speaking to mine tomorrow.

EK CHOK SOFT CHOCOLATE WITH VANILLA

ek-chok-chocolate

Brought to you by the same people who produce the fantastic Artisana nut buttersEk Chok chocolate with vanilla is sure to capture a lot of attention.

The super-pure cacao from Venezuela and the delicious infusion of vanilla, a spice that I love, give it great taste. Additionally, the texture is very unique. It is a cross between a chocolate spread and a chocolate bar. A+ for innovation.

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If so, please Like my Facebook page and sign up for my newsletter.

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Ver artículo original en LivingMaxwell “Your Guide to Organic Food and Drink”

Jugo de arándano Bberri en feria gourmet de Villarrica

feb 10, 2012   //   by Felipe   //   Blog, Sin categoría  //  No Comments

Bberri está participando en la gran feria gourmet  de Villarrica durante los días 10,11 y 12 de febrero. Este evento organizado por la ilustre Municipalidad de Villarrica reúne a diversos representantes del ámbito gastronómico, y por supuesto, al mejor jugo premium de arándano del país.

Bberri invita a todos los veraneantes de Pucón, Temuco y Villarrica a visitar esta feria y degustar de nuestros jugos 100% naturales de arándano y arándano-maqui, todos con impresionantes beneficios para la salud y máximo poder antioxidante.

Visítanos en la feria gourmet frente a la Municipalidad de Villarrica entre las 10:00 y 23:00hrs.

Vive un verano sano, disfruta Bberri

¿Cómo elegir el mejor jugo de frutas?

ene 19, 2012   //   by Felipe   //   Blog  //  2 Comments

El secreto para elegir un sano jugo de fruta  es leer con mucho cuidado la etiqueta. Al momento de describir los jugos, sus  fabricantes utilizan un lenguaje muy específico y sólo lo requerido por la ley, por lo que  si usted no conoce este lenguaje, es muy fácil que sea engañado.

El jugo de fruta ideal es aquel que:

  • Contiene “jugo de fruta 100 % natural “
  • No contiene ningún aditivo
  • No está hecho en base a concentrado

Lo más importante es que el jugo debe ser 100% fruta. Evite los endulzantes, la fruta no los necesitan. Un jugo sano es aquel jugo 100% natural.

Algunos aditivos usados para elaborar algunos jugos son peores que otros, los preservantes son difíciles pero no imposibles de evitar, traten de evitar los jugos que provienen de concentrados. El jugo que contiene pulpa tiene más fibra y menos efecto sobre la glicemia.

El jugo elaborado con fruta orgánica evita la presencia de pesticidas en el jugo, los  que  pueden ser perjudiciales para la salud

Tenga muy presente siempre leer la lista de ingredientes, muchas veces se encontrara con ingredientes inesperados.

Los ingredientes son ordenados según la cantidad (volumen) de éste que compone el jugo. El primer ingrediente es el ingrediente con mayor concentración, lo sigue el segundo ingrediente con mayor concentración y así sucesivamente. Esto revela, por ejemplo, si un jugo es por sobre todo agua con azúcar, o jugo de manzana mezclado con otra fruta, o el jugo que realmente usted espera.

Ningún Aditivo

Trate de no consumir alimentos con aditivos, los aditivos serán llamados en la lista de ingredientes por nombres vagos como “sabores”.

Recomiendo  evitar todos los aditivos, sin embargo, es difícil evitar todos los aditivos  en los jugos de fruta.  Los jugos de fruta  sin aditivos probablemente pueden ser encontrados sólo en tiendas de alimentos naturales y serán más caros, y las opciones serán limitadas.

Aditivos para Siempre Evitar:

Los siguientes aditivos no tienen lugar en un Jugo de fruta sano, por lo que debe tratar de no consumirlos.

Los Edulcorantes artificiales son venenos neurológicos.

  • Acesulfamo potásico
  • Aspartamo
  • Neotame
  • Sacarina
  • Sucralosa

Los Colorantes han sido vinculados al cáncer y a la hiperactividad. No hay una razón útil de ingerir la tinta de agentes ajenos a la fruta.

Los Jarabe o fructosa afecta la glicemia al punto que se piensa que puede ser la causa principal del aumento reciente del número de pacientes con de diabetes.

Bberri en la última fecha del campeonato Nacional de Supermotard

nov 9, 2011   //   by Felipe   //   Blog  //  No Comments

Bberri estuvo este sábado 5 y domingo 6 de noviembre junto a los mejores exponentes del supermotard en Chile.  Espacio Riesco fue sede  de la última fecha del campeonato nacional de supermotard.

Luigi Woschion Espínola, campeón de la categoría promocional, consume habitualmente jugo de arándano Bberri y nos cuenta su experiencia.

El jugo de arándano Bberri es simplemente fabuloso. He probado miles de jugos y al fin he encontrado un jugo sin químicos, sin azúcar y que se nota que es 100% fruta.

Bberri sin duda, es una experiencia nueva, con una botella me alcanza para el desayuno y la once. Personalmente la consumo bien helada y la traigo conmigo a todas las carreras.

Me preocupa estar en buena forma y cuidar mi salud, he leído sobre las fantásticas características nutracéuticas de los arándanos, sobre todo por su capacidad antioxidante,  y he decidido incorporarlos a mi dieta y vida en general.

Muchas gracias a Bberri por acompañarme en esta última fecha del campeonato nacional de supermotad

Luigi Woschion Espínola

Campeon Nacional 2011

Supermotard Categoria Promocional

Una multitudinaria asistencia de personas tuvo la 1° Feria Verde de Las Condes

oct 5, 2011   //   by Felipe   //   Blog  //  No Comments

 

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Como un éxito fue catalogada por los expositores  la primera Feria Verde,  que se desarrolló los días sábados 1 y domingo 2 de octubre en  “Punto Verde” de la comuna de  Las Condes. En esta primera versión, el público asistente tuvo la posibilidad de visitar a  cerca de 40  expositores de los más diversos artículos y productos de caracter ecológico, gourmet y destinados al cuidado de la salud.

Bberri, jugo 100% natural de arándano, también participo en esta feria,  los visitantes  pudieron conocer todos sus atributos en el stand de la tienda de productos naturales “Santa Salud”, ubicada en calle Isabel la Católica 6048, Las Condes.